the lab

The Wheel vs the Carousel

One of my favorite episodes for MadMen was from the first season, when Don Draper’s brilliance as a creative director was still to be demonstrated. Up until this point most of his pitches and brainstorming sessions showcased his confidence and assertiveness, but actual genius had yet to be proved. Don’s big moment came during a pitch to Kodak - they company was shopping their new gadget to ad agencies and Sterling Cooper got the invite. Now Don has to deliver.